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Denada integrates with HubSpot so you can design emails in Denada and push them directly to HubSpot as ready-to-send marketing emails.

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What you need

  • A Denada project with an email ready to push
  • A HubSpot account where you can create a private app
  • A private app access token with the content and files scopes

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Create a HubSpot private app token

Denada authenticates with a private app access token:
  1. In HubSpot, go to Settings > Integrations > Private Apps and create a new private app.
  2. Give it a name like “Denada”.
  3. Under scopes, enable content (required to create emails) and files (required if you want Denada to upload images to HubSpot).
  4. Create the app and copy its access token.

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Connect Denada to HubSpot

1

Open the Integrations dialog

Click Share on any project, then under Integrations, click Configure. (You can also open your team’s Settings page and click Add integration in the Integrations panel — manager access required.)
2

Select HubSpot

Choose HubSpot from the list of platforms.
3

Enter your credentials

  • Name — optional, e.g. “Production”.
  • Access token — the private app access token you created above.
4

Validate and save

Click Validate — Denada makes a test call against HubSpot’s marketing email API and reports missing scopes if the token can’t access it. Then click Save.

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Push an email to HubSpot

  1. Open the project and click Share.
  2. Under Integrations, select Export to HubSpot.
  3. Fill in the export dialog:
    • Email name — the name that will appear in HubSpot. Defaults to your project’s name.
    • Subject line — pre-filled from your project’s subject.
    • Image hosting — choose Use images hosted on Denada to keep image URLs pointing at Denada’s CDN, or Upload and host on HubSpot to copy them into HubSpot’s file manager and rewrite the HTML to use HubSpot-hosted URLs.
  4. Click Export.

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What the export creates in HubSpot

  • A coded email template in HubSpot’s Design Manager, filed under a denada/exports/ path that mirrors your project’s folder structure in Denada.
  • A marketing email in Marketing > Email that uses that Design Manager file as its content, with your name and subject line — ready for you to pick recipients and send.
  • If you chose HubSpot image hosting, your images land in the file manager under a /denada-exports/[email name] folder (with images that come from library blocks in a Library_Images subfolder).

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How updates work

  • Name collisions are checked first. Before exporting, Denada checks whether a marketing email with the same name already exists in HubSpot. If it does, you’ll see a Replace existing email? confirmation — confirm to update it, or cancel and choose a different name.
  • Re-exporting updates in place. If you’ve pushed this project to HubSpot before, the export dialog shows a Previous export option: choose Overwrite to update the same HubSpot email, or Create new to make a separate one.
  • Previously uploaded images are reused. When re-exporting with HubSpot image hosting, the Previously uploaded images option lets you reuse the existing HubSpot files (Use existing uploads) or upload fresh copies (Upload new). Reusing is the default.

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Troubleshooting

Your private app is missing a required scope. Edit the private app in HubSpot and make sure both content and files scopes are enabled, then try again.
If the previously exported email was deleted in HubSpot, the update can’t find it — choose Create new in the export dialog instead.
For general information about how integrations work, see Integrations overview.

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Need help?

If you run into issues with the HubSpot integration, reach out to support@heydenada.com or ask in our Community Slack.